Virtual reality (VR) and augmented reality (AR) are the latest wow-inducing perks to hit the event circuit – and the impressions they can make on your attendees is so memorable, that you just might want to consider this technology at your next conference, banquet, or occasion.

Marketing to millennials has never been so critical in the event space. Not only will attracting more of this demographic to your event increase your bottom line, it will also help secure your reputation as a go-to event provider for this demographic. If you’re unsure how to market to millennials, this article will highlight four crucial ways you can effectively go about it.

Incorporating social responsibility into your next event is an exciting prospect that will leave your attendees full of heart and feeling good. In this article, we’ll discuss how you can make your events more socially responsible and helpful to the community at large.

Identifying and planning for security threats at your event should be the first order of business. In this guide to planning and managing security for large-scale events, we outline the most important tips for planning the safest events possible.

Learn some tips and tools for leveraging event personalization to create a more engaging event experience for specific audiences.

Wi-Fi connectivity is a necessity for most modern events – and when your connection goes down, it can be a disaster. This article provides the best tips for avoiding a catastrophic Wi-Fi failure at your next event.

Planning an important event? Our pre-event checklist for event producers highlights the most important last-minute tasks.

By leveraging the latest event technology you can enhance a live production for a jaw-dropping and memorable experience. In this article, we’ve listed some of the most exciting tech available to live event production teams today.

Explore five reasons why Magic Box is one of the best event venues in Los Angeles, from its wealth of team experience to its art gallery-like vibe.

Roadshow events take your brand on the road; and, because of their personal, interactive formats, roadshows are an excellent way to boost public awareness of your business and connect with current and future customers. In this article we provide some tips on why businesses choose the roadshow format for promoting their brands, and how you can make your roadshow an absolute success.

Among modern event planners, projection mapping is becoming an important component in the creation of an impactful experience. In this article, we cover some vital tips to stay on budget while getting the most out of projection mapping for your next event.

Every year brings new tech expectations in the event management space, and many of your guests will be hitting the event circuit hard. That means they’ll be looking for the same things that bedazzled them at the last conference — at a minimum — while hoping that your event can wow them with something even better.

Old-school event spaces — with fixed seating facing a podium and a projector — are a thing of the past. Modern event spaces are quickly moving away from this one-size-fits-all approach to event agendas that are more flexible, adaptive and experiential.

Signing off on event contracts is a process that many event producers would avoid if they could. It’s no wonder why when many event producers aren’t armed with the knowledge of the standard components they should expect to find in the contract.

We’ve all experienced an event where presenters are confused or delayed by an audio/visual (A/V) hang-up just before a talk or lecture. You may have even attended an event where every single lecture starts with a mad scramble to connect a laptop, activate a lighting source, enable recording equipment, hook up a visual display, or get a microphone to work.

Without a stable WiFi signal throughout your event area, you could end up dealing with presenters running into trouble giving their lectures, attendees unable to stay in contact with their associates, and news media facing challenges uploading stories about your event. Just as importantly, your event requires access to enough electricity so presenters and attendees can charge their devices, plug in display monitors during lectures, give their best performances and more.

Since the venue for your event sets the scene and dictates many factors related to the occasion, one of the most important event production tasks is choosing an appropriate venue. In fact, 65% of event producers consider the selection of a good venue to be their most pressing concern. 

Whether you’ve been an event producer for years or are just getting started, putting together a successful event invariably takes time, effort and expertise. The beauty of the business is that there is always room to finetune your practice. One of the most important areas that even seasoned event producers could benefit from improving is making—and sticking to—a viable budget.